Directive is a skateshop in downtown Logan, Utah. Specializing in skateboards and snowboards. Directive also stocks a unique collection of footwear, apparel, and accessories. Among the collection of goods, Directive also produces their own private label products including, apparel, accessories, and skate goods. Directive has a great presence on the web, posting content multiple times daily through many of the leading social media outlets and on the Directive website. TheDirective.com is a responsive website specifically designed to connect with both Directive's e-commerce customer base and their local brick and mortar customers. Zach owns and operates Directive and has full control over all design including space planning, fixture design, logos, web, product, marketing, and more. Below is a sample of what is currently going on at Directive.


Retail Feel


Responsive Website



Skate decks




Script Hats